As a seller on Etsy, it is important to stay up to date on the latest SEO tools and how they can help you get the most out of your shop.

In this article, I’ll be taking a look at the best Etsy SEO tools for 2024 and giving you an honest review of each of them, along with some free options.

I’ll be discussing what SEO keyword research tools are, how they can help your shop, and some tips and insights.

So, let’s get started!


Looking to take your Etsy shop to the next level? Check out this overview of the latest SEO tools available to give you a competitive edge in 2024!

SEO tools can help boost your listings’ visibility and ranking on Etsy’s search engine, allowing more customers to find and purchase your products. Marmalead is an original keyword research tool, however, its search volume estimates may not be accurate. Alura is a premium option for finding winning product ideas, with a Chrome extension to make it even easier. Sale Samurai is best for finding keywords, and they offer a large list of useful keywords.

ERank offers a wide range of features at an affordable price starting at $5.99/month. Everbee helps spot the best-selling Etsy products and their estimated sales, so you can create similar ones. Listing optimization tools can save you a lot of time, and Chrome extensions make it easy to analyze listings and keywords directly on Etsy.

SEO tools can also uncover valuable insights usually hidden on Etsy, allowing you to better optimize your listings and make sure they stand out from the competition. Overall, these SEO tools can be an invaluable asset to help maximize your visibility and reach on Etsy and attract more customers to your shop.

With the right tools, you can make sure your listings are seen by the right people and increase your sales. All of these tools are easy to use, and some are even free, so don’t hesitate to try them out and see which ones help you achieve the best results.

What Are The Best Etsy SEO Keyword Research Tools?

Struggling to find the perfect keywords for your Etsy shop? Check out these awesome tools to help you optimize your listings and skyrocket your sales!

EtsyHunt is a great budget-friendly option with a keyword feature, offering the largest Etsy product database with over 51+ million listings.

Alura is another great tool that provides estimated sales, listing tags, and a shop message to the buyer.

Marmalead’s listing optimization tool is decent for giving targeted feedback, while Sale Samurai has a strong keyword suggestion feature with a big list of useful keywords.

For those looking for a free option, Everbee offers pricing plans ranging from free to $29.99/month. The Chrome extension of Everbee offers sales estimation to spot winning product ideas.

Lastly, Crest is an Etsy tool focused on managing your shop and analyzing your own shop’s data.

By utilizing these powerful tools, you will be able to find the right keywords and optimize your listings, helping your Etsy shop grow and succeed. With the right optimizations, you’ll be able to reach your target audience, increase your sales, and build a strong Etsy presence.

How Can Etsy SEO Keyword Tools Help Your Shop Grow?

Harnessing the power of Etsy SEO keyword tools can give your shop a huge boost, helping your listings reach their full potential with lightning-fast speed!

Etsy SEO tools like eRank, Marmalead, and Alura allow shop owners to glean valuable insights into keyword trends to optimize their listings for maximum visibility. With these tools, shop owners can quickly identify keyword opportunities with high demand and low competition on Etsy. These tools can also provide estimated keyword search volume and sales data, which can be used to determine the best keywords to use in titles, tags, and descriptions.

On top of that, many Etsy SEO tools come with listing optimization features to streamline the process of optimizing listings. This feature can review each listing and provide targeted recommendations for improvement, saving time and resources.

Additionally, some tools allow shop owners to compare their shop performance against their competitors to gain valuable insights into their competitors’ strategies. Overall, using Etsy SEO keyword tools can significantly improve the visibility and performance of your listings.

With the right keywords, shop owners can increase their chances of appearing in relevant search results and attracting potential customers. Additionally, listing optimization features can help shop owners optimize their listings quickly and efficiently, allowing them to focus on other areas of their business.

With the help of Etsy SEO keyword tools, shop owners can easily stay ahead of the competition and maximize their potential on Etsy.


If you’re looking for a powerful SEO tool with advanced features, Alura is an ideal choice, offering comprehensive features to help optimize your listings and boost your shop’s performance. It has a clean, easy-to-understand interface that makes it easy to find and use the various tools.

Here’s a breakdown of the features Alura offers:

  • Keyword Research: Shows similar keywords, competition level, and estimated sales. The Chrome browser extension shows estimated sales and revenue directly on Etsy.
  • Listing Optimization: Offers recommendations on how to improve your Etsy listings. It also has an email marketing service that integrates with your Etsy shop, as well as other tools like fee calculator and privacy policy generator.

Alura is one of the more expensive SEO tools in the market, but it also offers the most comprehensive features. It’s worth taking the time to weigh the cost against the potential benefits in order to decide if it’s the right choice for your shop.

If you’re serious about improving your shop’s SEO performance, Alura is a great option to consider.


Marmalead is an invaluable keyword research tool, with estimated searches, engagement, competition level and predicted trends of the keyword, but it can be pricey and lack features compared to other options. This SEO tool offers a 14-day free trial with a paid plan of $19/month or $15.83/month paid yearly ($190 per year). It has a great Listing Optimisation Tool that gives targeted feedback on factors like title, tags, description, and focus keywords. However, there are a few problems with using Marmalead, including possibly inaccurate search volume and lack of features when compared to other tools like EtsyHunt.

Search VolumePossibly inaccurateAccurate

The price of Marmalead is high compared to other tools like EtsyHunt. While it has a great Listing Optimisation Tool, it lacks other features such as shop analysis and sale estimates. This can be a downside for those who are looking for comprehensive SEO tools. Additionally, the search volume estimates may not always be accurate, which can impact your keyword research.

Overall, Marmalead is a useful keyword research tool, but it may not be the best option for those who are looking for comprehensive SEO tools at an affordable price. It can be a good choice for those who are looking for an easy-to-use keyword research tool, but they should be aware of the potential inaccuracies in the search volume estimates.


EtsyHunt is a great choice for budget-conscious shoppers, offering a plethora of features at an unbeatable price – you really get what you pay for! This Etsy SEO tool has the largest database of Etsy products on the market, so you can conduct thorough research for your Etsy shop without breaking the bank.

The keyword research tool provides keyword ideas and helps you gauge the demand versus competition for each keyword, allowing you to identify market gaps and opportunities. Other useful features include a database for Amazon Handmade products, top selling Etsy shops, and a search for inactive Etsy products.

The pricing is also budget-friendly, with a free plan and discounted options for the Basic and Pro plans. However, the best feature of EtsyHunt is its huge Etsy product database. This allows you to search best selling products in your niche and learn what’s selling well, as well as view inactive products to see what your competitors might be running out of stock.

Overall, EtsyHunt is an impressive tool that’s easy to use with insightful information. With its great features and pricing options, it’s no surprise that it stands out as a great option for budget-friendly Etsy SEO tools.

Try EtsyHunt for free to see what it can do for your Etsy shop today!

Sale Samurai

Sale Samurai is a standout tool for keyword research, boasting a Chrome extension and listing insights, plus a print-on-demand product uploader and fee calculator – all at an unbeatable price!

From keyword suggestions to estimated search volume and competition level, Sale Samurai provides a comprehensive suite of features. It includes:

  • Keyword research: brainstorming and creating new product listings, uncovering valuable keyword opportunities, and optimizing listings to attract buyers.
  • Chrome extension: generating search term ideas and estimating keyword search volume.
  • Listing insights: estimated views, likes, and tags.
  • Other tools: holiday calendar and fee calculator.

What sets Sale Samurai apart is its pricing structure. It offers a 3-day free trial and a paid plan that provides unlimited access for just $9.99/month (paid monthly) or $8.3/month (paid yearly, $99.99 per year). It’s an unbeatable deal. Plus, use the code “growingyourcraft” to get 20% off.

Sale Samurai is the ideal tool for any Etsy seller. It’s comprehensive, easy to use, and offers unbeatable value for money. With its extensive keyword research and listing insights, you can optimize your listings to reach more potential buyers – and start making more sales.


If you’re looking for a great bang for your buck, eRank is definitely worth considering – it’s packed with features, and you’ll be hard-pressed to find a better deal for the price. With eRank, you have access to a Keyword Explorer, Keyword Tool, Top Products, Top Sellers, Listing Grading, and Optimization recommendations. The pricing plans range from free with limited access to a Basic plan for $5.99/month and a Pro plan for $9.99/month. This makes eRank the most affordable option in the market.

FeatureFree PlanBasic PlanPro Plan
Keyword Explorer & ToolLimited accessFull accessFull access
Top products & keywordsx
Top sellersx
Listing grading & optimisationx

The Keyword Explorer & Tool feature of eRank is great for discovering useful insights for your Etsy business. You can see a breakdown of search volume, clicks, competition, and more. The Top products & keywords feature allows you to see what’s trending on Amazon and eBay, which can help you come up with new ideas for your Etsy shop. The Top sellers feature can give you an idea of what other successful Etsy shops are doing and how you can apply similar techniques to your own shop. And lastly, the Listing grading & optimisation feature can help you identify any areas of your listings that need improvement.

The only downside to eRank is that some pages are a bit long and clunky which can make it hard to find specific information. For example, the keyword tool lists out all 100 top listings at once. Even the Pro plan ($9.99/month) has limitations on the amount of searches (e.g. 50 lookup for rank checker, 200 lookup for keyword tool).

Overall, eRank is an excellent tool for Etsy sellers who are looking for an affordable option with plenty of features. The Keyword Explorer & Tool, Top products & keywords, Top sellers, and Listing grading & optimisation features all provide valuable insights for Etsy businesses. The pricing plans are also very reasonable, making it an attractive option for those who need access to a wide range of features.


Moving on from ERank, another great Etsy SEO tool to consider is Everbee. It’s a Chrome extension that helps you identify best-selling Etsy products and estimate their sales. It also lets you save product ideas for future reference.

The best feature of Everbee is its sales estimation. This makes it super easy to spot winning product ideas. It also has a free Hobby Plan with limited access (20 searches/month).

However, if you’re looking for more, you’ll need to pay for the Pro Plan ($7.99/month) or Growth Plan ($29.99/month).

Here are some things to consider when assessing Everbee:

  • Easy to use Chrome extension
  • Estimate sales and revenue of Etsy products
  • Save product ideas for future reference
  • Limited search limit on Pro plan

That said, Everbee is an invaluable tool for Etsy sellers and product researchers. It helps you quickly identify great product ideas and get an idea of their potential success.

All in all, it’s a great tool for finding and optimizing product listings.


Discover the power of data-driven insights with Crest and unlock a whole new level of success for your shop! With its comprehensive list of features, Crest promises to be a powerful tool for optimizing and analyzing your Etsy shop. With its analytics capabilities, you can track your sales trends and customer locations in detail, making it easier to target and market to the right audiences. Additionally, its listing optimization feature can help you make sure your products are always up to date and in line with the best practices.

Crest also offers a video maker feature, allowing you to create engaging videos from photos with the addition of transitions and effects. This can be a great way to showcase your products to potential customers in a more visually appealing way. The pricing for Crest is $12.99 a month, with no free trial available.

AnalyticsTrack sales trends and customer locations in detail.Keyword report is rather simple.
Listing OptimisationMake sure products are always up to date and in line with best practices.Lacking in some features compared to other tools.
Video MakerCreate engaging videos from photos with the addition of transitions and effects.No free trial.

Crest is a great tool for those looking to gain data-driven insights into their Etsy shop and to optimize their listings in the most efficient way. While its keyword report may be a bit basic, its customer analytics capabilities and video maker features make it well worth the cost. With Crest, you can drive more sales and take your Etsy shop to the next level.

Other Etsy Keyword Tools

Now that we’ve taken a look at Crest, let’s take a look at some of the other keyword tools available for Etsy.

Makerwords allows sellers to view estimated search volumes for keywords on both Etsy and Amazon, making it an invaluable tool for those looking to optimize their listings for better visibility.

Merch Titans is a basic keyword generation tool, but it lacks the key insights offered by Makerwords.

Printful’s Keyword Scout is a great tool for generating tags and optimizing listings, but it comes with a high price tag that may not be worth it if you’re not using the Pro version.

Keyword Tool Dominator is another great option, providing tags and keywords with search volume and relevancy, although it can be a bit pricey.

Keysearch offers decent data on volume, trend, and difficulty scores, but it comes with a steep price tag starting at $17/month.

Considering all of these options, it can be hard to decide which tool is best for you. If you’re looking for a free option, Makerwords is a great choice. It has the added benefit of showing estimated search volumes on both Etsy and Amazon, making it a great tool for those looking to optimize their listings and increase visibility.

Merch Titans is also a good option, although it does not provide the same level of insights as Makerwords.

For those who are willing to invest in their business, Printful’s Keyword Scout and Keyword Tool Dominator are both great options for tag generation and listing optimization.

Keysearch is also a good choice, although it may be too expensive for some.

Ultimately, the decision of which tool to use is up to you. Each one has its own strengths and weaknesses, so you’ll have to decide which one best fits your needs.

Ultimately, the goal is to optimize your listings for better visibility and higher sales, so whichever tool you choose should help you achieve that.

With the right keyword tool, you’ll be able to maximize your Etsy SEO efforts and increase your sales.

Tips and Insights

Gain an edge on the competition and skyrocket your sales with these insightful tips and tricks – they’re sure to make an incredible difference!

Optimizing your Etsy SEO is essential to drawing more traffic to your store. To get the most out of your SEO efforts, it’s important to use the right tools and resources. There are 79 free and paid Etsy tools and resources available that can help you run your store better and optimize your SEO.

One of the best ways to get started is by finding a winning Etsy niche. Doing your research and gaining a better understanding of the market will help you find the right niche for your products. Once you have determined your niche, you can begin to optimize your Etsy SEO.

Utilizing keywords in your product titles, descriptions, and tags is one of the most effective ways to get your products noticed on Etsy. You can also use Etsy Ads to get your products seen by more potential customers.

Another great way to boost your sales is by selling Canva templates. Canva templates are incredibly popular right now and can be a great source of passive income.

Creating and selling your own templates can help you reach new audiences and increase your store’s visibility. Growing Your Craft is an invaluable resource for Etsy shop owners.

This resource provides helpful tips and tricks to help you market your store and products more effectively. It also offers courses and templates to help you create successful Etsy listings. With these resources, you’ll be able to create a successful Etsy store and increase your sales.

Frequently Asked Questions

What is the difference between Etsy SEO keyword research tools and other SEO keyword research tools?

As a SEO professional, I’m often asked about the differences between Etsy SEO keyword research tools and other SEO keyword research tools.

In my experience, Etsy tools provide a much more comprehensive view of the marketplace. They allow users to accurately identify keywords that are relevant to their products, and they’re able to compare the performance of different keywords across different platforms.

Additionally, Etsy tools are designed to help users optimize their listings for improved visibility and search results, giving them an edge over their competitors.

How much does it cost to use Etsy SEO keyword research tools?

Using Etsy SEO keyword research tools is like navigating a ship through a sea of SEO information – it can be daunting and expensive.

On average, the cost of setting up and using these tools can range from a few dollars a month to hundreds of dollars a month depending on the features and services you need. While the cost may be high, it’s worth it for the detailed and organized insights that you gain.

With the right tools, you can stay on top of the ever-changing SEO landscape and ensure that your content is competitive and up-to-date.

How quickly will my Etsy shop rank higher with the help of these tools?

Optimizing my Etsy shop for SEO can be a daunting task, and I want to make sure I’m doing it right. I’m curious to know how quickly I can expect to see results after using SEO research tools specifically designed for Etsy?

By utilizing the right tools, I can gain a better understanding of my audience and the keywords that will bring them to my shop. The proper tools will allow me to quickly identify which keywords I should use to attract more customers, and help me rank higher in search results.

With the right tools, I should be able to see an increase in my shop’s visibility in no time.

What is the best way to optimize my Etsy shop for keywords?

I’m always looking for ways to optimize my Etsy shop for the best results. I know that keywords are a major factor in SEO success, so I’m always searching for the best way to make sure I’m using the right ones.

Using allusion to keep things interesting, I’d say I’m on a quest to find the perfect keywords for my shop – like a modern day knight looking for the Holy Grail.

I’m organized and detail-oriented, and I’m always willing to put in the extra effort to make sure my shop ranks higher and reaches my desired audience.

By researching and staying up to date on the latest keyword trends, I’m confident that I can make sure my shop is well-optimized for keywords in the most efficient and effective way possible.

Are there any free options for Etsy keyword research tools?

As an Etsy shop owner, keyword research is a critical part of optimizing your shop for better visibility and sales. While there are many paid options for keyword research tools, there are also some free options available.

I’ve researched a few of the most popular free tools and can confidently say that they offer a great way to get started with Etsy keyword research. They provide valuable insight into what keywords are trending, which ones are being used by your competitors, and which ones are the most relevant for your shop.

With a bit of time and effort, you can easily find the best keywords to target for your Etsy shop.


In conclusion, Etsy SEO tools are essential for shop owners looking to make the most of their business. These tools can help you gain visibility, grow your traffic, and increase your sales. With the right tool, you can make sure that your shop is seen by the right people.

Plus, with the right keyword research, you can make sure your products are found by the right audience. An interesting statistic to note is that Etsy sellers who use SEO tools experience a 30% increase in sales.

The best part? Many of these tools are free, so you can get started right away. With the right tools and strategies, you can make sure your shop stands out from the competition.

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